Revolution™ From Fiber to Furniture Brochure (5.5" x 8.5")
Product Description — Revolution Performance Fabrics: Fiber to Furniture Booklet
This 32-page stapled booklet is a full brand story for Revolution Performance Fabrics, produced by STI Fabrics — a family-owned, Kings Mountain, NC mill operating for over 60 years. It's designed to be mailed to retail partners and end consumers and walks readers through everything that makes Revolution different, from raw fiber to finished furniture.
Inside the booklet:
The narrative opens with the brand's core promise — fabrics made for real life with pets, kids, and spills — then takes readers on a deep-dive manufacturing tour. Key chapters cover Revolution's proprietary polypropylene (olefin) fiber process, in which color pigments and UV inhibitors are locked directly into the fiber during extrusion rather than applied as a surface finish or dye. This means colors are inherently resistant to fading, bleaching, and wear without any added chemical treatments — no PFAS, no finish coatings.
The booklet explains yarn construction (chenille, bouclé, slub, and plied styles), rigorous third-party testing standards (Wyzenbeek abrasion, ASTM tear/break, California TB117-2013 flammability), and a 5-year limited warranty on outdoor fabrics (3-year indoor). It closes with sustainability credentials — near-zero manufacturing waste, selvage recycling, and a Higg Index ranking that outperforms natural fibers like cotton.
Key marketing points highlighted:
- Bleach-cleanable with no performance loss
- Colorfast for 5+ years outdoors (vs. competitors that can fade in under 6 weeks)
- Woven 100% in the USA
- Safe for families, pets, and the environment
- Step-by-step cleaning guide included
The booklet's photography features tightly cropped fabric texture shots in neutral, warm-earth palettes, reinforcing the premium-yet-livable positioning of the brand.